People Profits Purpose – Jeff Spencer – Episode 30 – Olympic Medalist turned Champion Maker

A bit about Jeff: Dr Jeff Spencer has had a full life.  At the age of 11, he made a commitment to join the 1972 Olympics Team as a cyclist.  Against all odds, that dream became a reality.  Later, after earning a master’s degree in sports science, Dr Spencer became a chiropractor. At the age of 43 after discovering that his genius father, who was last seen 30 years earlier, died homeless on the streets of NYC, Jeff resolved to spend the rest of his life showing others where they were on their path, what was coming next and the smoothest path forward to reach their bigger future & best legacy.

Today Dr Jeff Spencer is a Champion Maker with clients from Tiger Woods to U2, Bulletproof to Nike. 

He teaches clients his road map experience – how to achieve your goals.

  • Dr Jeff Spencer talks about his childhood – the Olympics, becoming a glass blower and world renowned chiropractor until today, where he is a ‘champion maker’ with high powered clients, helping them achieve their goals and stay on track.
  • He talks about having a genius father who died homeless because he didn’t have a person to show him how to get to his goals.
  • Jeff discusses the benefits of having a “Cornerman” in your life – the person who has a rounded view of life, experiences and ambition.
  • Jeff opens up about the life-changing experience of raising his adopted daughter from Columbia.

How everything you say matters to children. 

  • Just positive thinking isn’t enough without the skill set to get you to where you want to be.
  • Champions Blueprint – the path and steps that need to be taken to achieve your goal in life.

01:40 Nick welcomes Jeff to the show.

02:10 Nick asks Jeff about his background – growing up in Southern California. 

Becoming an Olympian, learning art of glassblowing to achieving a chiropractic degree

and becoming international sports chiropractor.

He is motivated by asking himself “How far can I go in this area”.

06:24 Nick asks Jeff “what do you today” – what is it that he is known for.

07:28 Dr Jeff Spencer discusses a typical day in an athletes life – mentally as well as physically.

12:08 Nick asks why high performers and over achievers like Tiger Woods get off track and what

they need to do to get back on the right path.

13:44 People don’t change as much physically as they do mentally and emotionally. 

14:45 Dr Spencer talks about his father dying on the streets – lack of road map, path in life. 

People don’t know how to get to where they want to go.

16:05 How do we achieve our goals consistently, repeatedly and achievably?

16:25 What is a “Cornerman”?  Three types of advisers – coach, mentor and Cornerman

And how a cornerman is a more rounded person in life

20:14 Nick asks Jeff about the experience of raising his adopted daughter from Columbia.

You have to make your life worth something.

26:22 Jeff discusses when you’re called up for something – you need to show up.

26:50 Nick and Jeff discuss why positive thinking alone doesn’t help you succeed.

You can’t think yourself to a place where you don’t have the skills to do it.

27:50 When your confidence increases your anxiety drops.

28:15 Life can only be as good as the skills you have.

29:45 The reason Jeff’s father died homeless – he was missing two things:

  • Cornerman define where he was and the challenges
  • Road Map that showed him how to take his ambition to achievement.

Goal setting is not achievement.

31:15 Nick asks Jeff about his ‘champions blueprint’.   Most people follow the ‘gap model’.

But the gap is really a system – preparation then performance.

35:30 Nick’s rapid fire questions.

    • Top two or three books influenced your life?
    • What would it say on your tombstone?
    • Achievement that haven’t done yet?
    • Which animal would you be and why?


Never Split the Difference – Chris Voss


The Rise of Superman – Steven Cotler



Website: drjeffspencer.com


Email: jeff@drjeffspencer.com

39:30Nick thanks Dr Jeff for being a part of the Podcast.

People Profits Purpose – Harry Duran – Episode 29 – Founder of FullCast – A Done – For – You Podcast Production And Marketing Consultancy.

A bit about Harry: Harry Duran is the Founder of FullCast, a full-service, done-for-you podcast production and marketing consultancy. He helps brands and high-performing entrepreneurs amplify their authority and extend their reach through the power of podcasting.

As host of the popular Podcast Junkies on iTunes since 2014, Harry has had conversations with over 185 interesting and engaging podcast personalities.

  • Harry started in the world of corporate America, then migrated through a series of different jobs and careers until he “found himself” when he started the mobile app “Know Your DJ” which progressed to “Podcast Junkies”.
  • Harry discusses how he learned to focus on the areas you are genuinely good at and to outsource those areas that you aren’t as good as.
  • Harry talks about businesses using podcast and delivering content to attract new business
  • Discusses the six parts to podcasts.
  • How to use podcasts to increase your network, meet new people and create relationships for future business.

01:58 Nick welcomes Harry Duran to the podcast.

02:07 Nick asks Harry to talk about his background – starting his career in corporate America.

I.T Consulting, Construction, start ups

05:06 At the age of 34, Harry found himself living back at home – he decided to create his own future.

05:51 In 2012, Harry came up with the mobile app “Know your DJ”!

06:10 In 2014, saw a Podcasters conference in Las Vegas and “Podcast Junkies.

06:55 What gave Harry the courage to continue making podcasting your career/passion.

09:05 Harry discusses the power of believing in yourself and being comfortable with failure.

10:00 Nick asks Harry to describe mindset of being “a student of the craft”.

11:10 Harry discusses ‘focusing on your genius”. Focusing on those things you are good at and getting

others to look after those things you aren’t good at (ask for help – don’t do it all)

13:50 What type of businesses can start a podcast?

14:45 People buy from people – businesses need to create content that needs to repel and attract people.

15:20 Putting your authentic self forward – try not to please everyone.

16:12 There are different ways to present a podcast – not just interviews…

20:06 Nick asks how would a small business owner use podcasts as a money generator.

Who is your desired listener?

20:45 80% of podcasts are listened while on the go.

21:00 Harry discusses a few examples of the content small businesses can use to attract leads.

23:15 Nick talks to Harry about how to use your podcast on different social platforms to increase SEO and attract new leads.

24:45 Try to be where people are shopping for your products – expos, shows – promoting your podcasts.

25:30 The one thing you should do if you have a podcast is make the listener subscribe – so they download the episode.

26:00 Pod.link – gives you a unique url for your podcast.  Redirects them to the link.

27:00 Harry discusses the six parts to a successful podcast.

  • Position
  • Plan
  • Production
  • Publish
  • Promotion
  • Profiting

31:50 Nick asks Harry – What are the Common Misconceptions around Podcasting?

34:00 Harry talks about not getting caught up in download figures, how 150 downloads is an incredible figure.

36:30 What has Podcast Junkies done for Harry?

37:50 The networking power of a Podcast – building a network interviewing people.

41:30 Nick asks Harry – “what do you like doing when you’re not working”.

43:15 What would you like to known for in 100 years?

45:20 Harry’s contact details:

The Link to the Podcast Launch Gameplan


Website: fullcast.co

YouTube: fullcast.co/youtube

Facebook: fullcast.co/facebook

Twitter: fullcast.co/twitter

Instagram: harryduranfc

47:15Nick thanks Harry for being a part of the Podcast.

People Profits Purpose – Serg Dimitrijevic – Episode 28 – How The Boy From Sydney Ended Up In the Legendary Band – Earth, Wind and Fire

A bit about Serg: Serg Dimitrijevic started his music career at the age of 13 when he bought a guitar in his home town of Sydney. After studying music at university, Serg made a name for himself on the Australian music circuit playing and touring with Australian artists for over a decade.

Feeling unfulfilled and uninspired, Serg ventured to LA where he spends the next 12 years forging a new career.   These days Serg does studio sessions, touring, producing and writing for his own projects, other artists and music for licensing in TV and film.

Serg also currently tours with the legendary band “Earth Wind and Fire” and has his own project group – Intergalactix.

  • Serg talks about growing up with a love of music – how he knew that guitar was for him.
  • Serg discusses how he got into the industry in Australia – all the hard work, free gigs and increasing his network – just like you do in small business.
  • Serg talks about how he became complacent and unmotivated and needed to get to the United States to further himself and his career.
  • Nick and Serg discuss how hard it was to start again from scratch, getting into the right mindset and overcoming hurdles to be the best you can be.
  • The difference between the American and Australian culture – laid back vs more individual mindset.
  • Serg tells the story of meeting Prince, visiting his home and using him as inspiration for a hard working person.
  • Nick asks Serg about working with musical legends “Earth Wind and Fire” – Serg discusses meeting them and going on tour with the band.
  • Serg answers Nick’s quick fire questions.

01:45 Nick welcomes Serg Dimitrijevic to the podcast.

02:15 Serg talks about his background – growing up.

03:50 Nick asks Serg “why guitar” ?  How did you know that it was it?

05:49 Serg talks about how he worked his way up in the industry

Word of mouth – playing with people to get your name out there.

Taking free gigs to get out there and building up a reputation.

08:20 Nick discusses how the Business of Music is harder to succeed at than everyday business

09:20 Serg discusses the importance of networking and selling the ‘brand of yourself’.

11:20 People don’t see what goes behind the scenes preparing, rehearsing etc – the hard work

12:10 Nick asks Serg about his decision to move to the States.  Why did he move and what was it like?

13.00 Serg talks about becoming complacent and not feeling fulfilled in Australia –

he wasn’t progressing the way he wanted to.   Touring became boring.

14:30 Serg talks about starting from scratch in the States.   Doing free sessions, meeting as many

people as possible

16:21 Nick talks to Serg about what he had to change to break through in America as opposed to

Australia.   The difference in culture and individuality.

Finding your own voice and discover yourself.

19:10 Serg discusses the mindset – what kind of mindset did you have to have to start again.

The right mindset was learned in Australia.

21:40 Nick asks Serg to describe a typical day with a touring artist in the U.S.

23:00 Touring on buses – Serg talks about the gruelling days and not as flashy as its portrayed

in the movies.

Like being a start-up business that travels.

27:30 Nick asks Serg what it was like to meet Prince and go to his mansion in Bel-Air.

How he inspired Serg.

31:38 Nick asks Serg about working with Earth, Wind and Fire – and how that came about.

35:40 Serg talks about having to learn choreography with the band.

36:15 Nick’s rapid fire questions:

What piece of music has had the biggest impact on your life?

Top 3 favourite guitarists?

Favourite guitar you like playing?

If you had to be an animal – which one and why?

38:44 How can people reach out to Serge? Follow work.

Instagram “sergdmusic”

Twitter: @SergGuitar

Facebook “serg dimitijevic”

Serg’s band – Intergalactix

Website – “the intergalactix.com”

41:00 Nick thanks Serg for being a part of the Podcast.

People Profits Purpose – Paul Chek – Episode 27 (Part 2) –  The founder of the CHEK Institute and Synkinesis LLC, providing personal, professional and spiritual solutions for success 

A bit about Paul: Paul Chek is an internationally-renowned expert in the fields of corrective and high-performance exercise and kinesiology.  He is a speaker and consultant, author and inventor – producing over 50 DVD’s and 16 home study courses for fitness and clinical professionals.

Paul provides personal, professional and spiritual solutions for success and is the founder of the CHEK Institute and Synkinesis LLC.

In Part Two, Nick continues his discussion with Paul Chek – who now talks about the spiritual world and consciousness…

00:44 Nick asks Paul “What is being human to you”

03:40 Paul talks about the Steiner Cross and the symbolism of it.

05:40 Paul talks about chakras and what they mean.

09:10 Human beings are capable of dealing with non-sensory information – complicated integration of physical and energy systems that has the capacity to travel out of their body.

11:31 Human being is capable of recognising that it is a product of the universe and has the power to create and destroy nature.

11:10 The more we use our minds to free ourselves, the more inspired we feel to share with everyone.

13:31 When a person realises they are their neighbours, plants chemicals – they have a sense of reverence for life – you are part of it, you can celebrate it.

14:40 Nick asks Paul – how can we understand the soul and who we are.

15:10 Only 4% of matter is what we pick up in the universe – the rest is pure energy. Unconditional love is consciousness itself.

18:00 The only number that is free of conditions is ZERO.

20:25 The soul is the consciousness within an individual.

22:15 Nick asks Paul – how do you know you’re in alignment with who you are meant to be and what you’re meant to do in life.

23:15 The heart is the organ that senses love – the heart is a compass so when you’re moving towards love you feel more alive.

25:25 If you follow your bliss, you’ll always get bliss.  If you follow the money, you’ll get money – but not necessarily health/happiness.

26:25 Can you look back on your life – all the jobs you had (that you didn’t enjoy) ended up to be a collection of skills that helped you achieve what you’re doing now.

28:40 A midlife crisis – when you get to the point that you’re on the top of the ladder, but you’re on the wall.

29:55 The definition of consciousness – a psychic substance that is intangible that is produced in living awareness of opposites.  

32:40 If you didn’t have challenges, how would that influence your willingness to grow spiritually – would you be inspired to go deeper into yourself.

33:55 Nick asks Paul – is the end ever there?

34:55 Relationships bring us to people that gives us different perspective on life.

36:10 When we’re challenged by something that stresses us – those stresses ultimately inspire us to look for answers that grows our level of intelligence and our capacity to understand others and love.

38:56 Anything that helps you outside your business helps you inside your business.

39:30 Ask yourself what would nourish me right now?  A lot of times it’s not that we’re bored at work, we just don’t have anything besides work to enjoy.

40:30 Nick asks Paul what he thinks happens when we die.

42:40 The vibrational consciousness – the lucid dream state.

46:32 We keep coming back until we reach a state – where we become one with the divine ocean.

46:58 Desire to live is so powerful that we keep wanting to come back.    

Desiring objects keep you on the wheel of life and death.

49:40 Paul’s contact details




People Profits Purpose – Paul Chek – Episode 27 (Part1) –  The founder of the CHEK Institute and Synkinesis LLC, providing personal, professional and spiritual solutions for success 

A bit about Paul: Paul Chek is an internationally-renowned expert in the fields of corrective and high-performance exercise and kinesiology.  He is a speaker and consultant, author and inventor – producing over 50 DVD’s and 16 home study courses for fitness and clinical professionals.

Paul provides personal, professional and spiritual solutions for success and is the founder of the CHEK Institute and Synkinesis LLC.

In Part One, Paul talks about his background and journey into his current field. He spends time discussing the physical body and physical health.

  • Paul discusses his childhood and growing up on a farm on Vancouver Island.
  • He travelled to the U.S at 21 and joined the army.
  • Paul talks how his army career led him into the field of high performance training – nutrition, conditioning and training.
  • Paul spends some time talking about the ‘totem pole of importance’ and how every part of the body is connected to the next.
  • Paul discusses the elements of the totem pole in depth and how they work.
  • Paul mentions the 4 Doctors you need in life and how they need to be balanced for everything to work in synergy.

01:00 Nick introduces Paul Chek.

02:30 Paul talks about his background.  Growing up in Los Angeles and moving to Vancouver Island as a child.  Being raised on a farm, Paul developed grounding in nutrition and using your mind to solve promblems.  

06:45 At 21, Paul moved to U.S and joined the Army. Went to Ford Bragg and got into the Boxing team.

08:10 Paul was in charge for conditioning, nutrition and training for the team and began career.

09:50 Paul talks about spending money on studying the most he could in his field.

10:50 Paul discusses where his studying has led him and what he has achieved.

12:15 Nick asks Paul about the “Chek totem pole of importance” for human survival.

14:30 Paul talks about the extensive research he conducted to piece together a model on the 10 symbols that controls each other…The higher it is, the more power it has.

15:30 Paul discusses the 10 different symbols and what they mean.

21:40 Paul talks about the medical system and how it is set up.

22:45 Nick asks Paul “Why do people over complicate things?”.

23:22 Almost everything can be attributed to the 4 Doctors –

Dr Happiness, Dr Diet, Dr Quiet, Dr Movement.

26:30 Religious programming – that stop us from living and loving fully

27:50 One of great challenges is our systems are set up to worship authority figures

and forsaking our own happiness in the process.

29:30 We live in a world of ideas but we don’t know where our food comes from.

In Part Two:  Paul will delve into the spiritual world sharing his insights into who we and and what we’re doing on this planet.



People Profits Purpose – Chris Herbert – Episode 18 – Providing the ultimate Customer Experience from NPI’s Executive Coach

A bit about Chris:

Chris Herbert is an Executive Coach at Nick Psaila.  His career started in hospitality as a chef.  After travelling the world in his profession, Chris realised that he wasn’t following his passion and studied business.

Chris became a business owner, running a bar and restaurant, Finders Keepers on the Gold Coast.

This led Chris to a position at Nick Psaila International as an Executive Coach.

  • Nick talks about his passion for customer experience or CX.
  • What is customer experience and how important it is to give your customers a positive experience when dealing with your customers
  • Uncovering the “why” of your business – why are you selling what you sell?
  • The story of Apple and how their customers live their ‘why’ with them.
  • How do you get to know your customers better – what to do with feedback and how to communicate this with your customers.
  • It’s the little touches that build memorability.
  • How training is essential to building the right culture in a business and it all starts from the top.
  • Look around you for inspiration and how different businesses are providing great customer experience.
  • By 2020, customer experience will overtake product and price as the most important aspect for a customer
  • Chris recommends books for business owners.

00:43 Nick welcomes Chris

01:10 Chris talks about his background – starting in hospitality as a chef, then studying business that lead him to work with NPI as an executive coach.

04:45 Chris discusses the importance of the client experience – what is customer experience?
If you create memorable experience for people, they will return.

08:00 The consequences of a customer having a bad experience – social media.

08:30 What makes a great client experience? Anything in a business flows down from the top.

10:20 “Consider the small details” – the little touches matter.

12:20 The ‘cumulative’ effect of the personal touch.

13:50 How can business owners ‘check in’ with customers to find out what they do to improve their product or services?

16:00 What are the negative impacts from not using the feedback you receive. Promoting the changes that were made from feedback.

19:00 Chris talks about the “why” or the “purpose” of a business – Simon Senik on YouTube.

Very few businesses know why they are selling/doing what they’re doing.

22:40 Nick talks about being connected with your ‘why’ – how can the business owner show and promote their passion of their why.

23:40 The “Apple” experience as an example of how customers can become invested into your “why”.

25:20 Nick asks Chris – how important it is to build the same experience with your staff – success starts from culture. Forming the right culture is the foundation of success.

26:50 The importance of getting the right person and train them well – reflect the company culture. Look at training systems – assessment program, accountability.

31:08 Chris talks about what he does to create a great customer experience.

33:45 The ROI for customer experience is very hard to measure – by 2020 customer experience will overtake price and product.

34:30 What are the small changes you can make it your business to make it a better experiences

34:55 Chris recommends books – Simon Senik “Leaders Eat Last” “Find your Why”
“Delivering Happiness” by Tony Shay, “Good to Great” by Jim Collins.

36:05 Nick ask Chris “where do you look for inspiration”.
Look around you for inspiration – how businesses think differently about the customer experience.

39:55 How do you set the client up for a great experience – about “Roadshows” and a nurture process – keep people inspired. The experience starts once they click on the ad. Making the experience personal.

42:10 What is the best and worst client experience that you’ve had?

45:00 What is the fundamental principle of a great customer experience.

45:50 Chris’ contact details – chris@nickpsaila.com


Simon Sinek – booktopia.com

Tony Hsieh – booktopia.com

Jim Collins – booktopia.com

People, Profits & Purpose Podcast – Nick Psaila – Episode 1 – Your introduction to the podcast

In this first episode of the People Profits & Purpose Podcast, host Nick Psaila outlines his goals, objectives and key focus of the show.

Taking a leaf from his bestselling book “UPology”, Nick briefly defines the Universal Themes and Principles that he teaches and swears by for a successful life.

  • Yin & Yang (01:30min)
  • Ouroboros (02:50min)
  • Mindset (04:21min)
  • Strategy (05:15min)
  • Mastery (05:50min)
  • Evolution (07:14min)

00:00 Nick’s Welcome to the show – Show 1

00:56 Nick’s WHY? – It’s about Sharing work, mindset, methodologies, principles.

01:16 Upology – Nick’s book has 2 Universal Themes & 4 Principles.  

01:30 1st Universal Theme – “Yin & Yang” – Life Balance discussed

01:48 Duality – the varied sides of the same person.

02:50 2nd Universal Theme – “Ouroboros” (Snake Eating Own Tail).  To continuously improve yourself

04:21 Principle 1 – “Mindset” defined… how it affects us.  The thoughts we spend time on dictate the condition we’re in.

05:15 Principle 2 – “Strategy” defined… once we’ve thought about something… how do we get it done?

05:50 Principle 3 – “Mastery” – unconscious competence – don’t need to think.  You make it look easy.  

07:14 Principle 4 – “Evolution” – Continually bettering yourself.  Mental, Physical, Spiritual.  

09:02 What will the show include?  Combination of stand-alone topic / theme (thoughts, tools techniques) and Guest Interviews (hone in on some cool people).  

09:16 Fresh approach – three key focus points for the show: “People, Profits and Purpose”

09:44 PEOPLE:   Deconstruct superstars, athletes, musicians.. Those helping us get better.  Those pushing humanity forward.  Break things down what they do and how we can incorporate this into our own lives.

10:31 Will also include “Ordinary” people doing extraordinary things.  Nick’s sister – the adversity, the achievements to learn from how she dealt with things.  Not just well-known people.

11:19 Who and What people are?  Where do they come from, what makes them tick?  What keeps them awake at night?  What challenges and adversity they’ve gone through.  What can we learn from their successes and failures?  Common thread for all of us.

12:25 PROFITS:   The money side of life.  Can’t trade cows for beans… we need money to interact.   What skillsets do we know to grow business?  How to create wealth, what to do with money when we have it?  What can we learn from those who are already successful?  

13:51 What can technology do to increase your income?  How to be profitable with business or life.

14:19 PURPOSE: Why do people do what they do?  What does it mean to be in FLOW?  How do we know what our purpose is and stay on track?  How to get or learn that “knowing” or A-Ha moment?

16:05 How to share your purpose with others?

16:30 Who are you and would you like to see on the show?

16:40 Farewell.